Video: Peugeot EX-1’s Record Breaking Run on the Nurburgring

On April 27, 2011, for the first time in the Peugeot’s history, the French car maker set an official lap record on the Nordschleife race track in Germany. And this was no ordinary feat as Peugeot established an electric speed record with a concept model, the EX1 design study, which we first laid eyes upon at last year’s Paris Motor Show.

With Stéphane Caillet, driver and tuner-technician from Peugeot’s Research & Development Centre, behind the wheel, the futuristic looking EX1 completed a lap around the Nurburgring in 9 minutes and 1.338 seconds (9:01.338) at an average speed of 138.324 km/h (85.951 mph).

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Peugeot's EX1 Concept Breaks the Electric Car Record on the Nurburgring

It's not very often we hear about an electric car taking on the fearsome Nurburgring-Nordschleife track. A concept version of an EV is an even rarer sight on the “Green Hell”, but that's exactly what Peugeot did as it put the EX1 design study at work on the world's toughest circuit.

It wasn't just a pleasure ride, however, since Peugeot visited the ‘Ring to break the lap record for electric cars. And it did, with driver Stéphane Caillet lapping the 20.8-kilometer (12.92-mile) long track in 9 minutes and 1.338 seconds, at an average speed of 138,324 km/h (85.95 mph), in “very unfavorable weather conditions”, according to the French automaker. The previous lap record set by an electric car belonged to the Mini E racer, which lapped the German track last year in 9 minutes and 51.45 seconds.

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Peugeot's EX1 Concept Breaks the Electric Car Record on the Nurburgring

It's not very often we hear about an electric car taking on the fearsome Nurburgring-Nordschleife track. A concept version of an EV is an even rarer sight on the “Green Hell”, but that's exactly what Peugeot did as it put the EX1 design study at work on the world's toughest circuit.

It wasn't just a pleasure ride, however, since Peugeot visited the ‘Ring to break the lap record for electric cars. And it did, with driver Stéphane Caillet lapping the 20.8-kilometer (12.92-mile) long track in 9 minutes and 1.338 seconds, at an average speed of 138,324 km/h (85.95 mph), in “very unfavorable weather conditions”, according to the French automaker. The previous lap record set by an electric car belonged to the Mini E racer, which lapped the German track last year in 9 minutes and 51.45 seconds.

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Chevrolet Begins Taking Orders for Volt in Canada

General Motors is adding Canada to the list of countries that will soon get the Chevrolet Volt as starting from today, the company’s dealers in seven key regions across the country will begin accepting orders for the extended range electric vehicle, with prices starting from at CA$41,545 (equal to US$43,780 at today’s exchange rates). Read more »

Chevrolet Begins Taking Orders for Volt in Canada

General Motors is adding Canada to the list of countries that will soon get the Chevrolet Volt as starting from today, the company’s dealers in seven key regions across the country will begin accepting orders for the extended range electric vehicle, with prices starting from at CA$41,545 (equal to US$43,780 at today’s exchange rates). Read more »

Nissan gets Creative with Smoking Billboard at New York Auto Show

It might not be an award winning campaign, but Nissan’s new outdoor board placed right outside the Jacob K. Javits Convention Center during the 2011 New York Auto Show (April 22 to May 1 for the public) is sure to grab attention and increase awareness for the firm’s all-electric Leaf family car.

The two-sided Smokeboard was created by the Japanese firm’s advertising partner TBWA\Chiat\Day, which is the American division of the advertising agency TBWA Worldwide.

On one side, the billboard features an actual working tailpipe that emits fumes into the air (with the agency stressing the fact that the exhaust is environmentally friendly…) and a headline that reads, “The auto show has over 1,000 of these”. On the other side, there’s a photo of the Leaf and a caption that says “But only one 100% electric, zero-tailpipe Nissan Leaf”. Check out the ad in action in the clip after the jump.

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The QTvan: World’s Smallest Caravan or Just Clever Marketing?

Mobility scooters (or shop riders) are big business in the UK, with close to a quarter of a million of the island nation’s elderly and disabled population using them to get around. In response to a previous untapped market segment, Environmental Transport Association (ETA) has introduced the world’s smallest caravan that can be towed by a mobility scooter.

In what’s perhaps more marketing ploy than real product, ETA’s QTvan is a 2 metre by 0.75 metre (6.6 feet by 2.5 feet) caravan incorporating a full-size single bed, an onboard battery supply, a 19-inch (48 cm) television, radio / alarm clock, kettle and drinks cabinet. It costs £5,500 (US$9,077 / €6,234) and is offered with such extras as roof-mounted solar panels, air horn, satellite dish, central heating and bespoke paint.

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